Stefa is a cosmetic brand that embodies the essence of sisterhood, warmth, and friendship with a touch of a warm kiss. Inspired by its Polish roots, Stefa embraces the power of connections and celebrates the beauty that emerges when women come together.

The idea

The idea for the brand identity was built around an idea to create a warm feeling of the brand, which is supposed to bring comfort while using their products.

//

The solution

Stefa communicates in an warm, direct and simple style with meaning behind every word. It was needed to use elegant, yet strong typography and colors, which makes the brand stand out.

//

Created for educational purpose.