Primavera Resorts - Visual & Verbal Identity
Primavera Resorts
Redefining the resort experience to a new prime
Challenge
How can we build an identity that immerses bakasyonistas in an unforgettable vacation experience where they can bond and live every moment to the fullest?
Client
Primavera Resorts
Scope
Branding
About the Brand
Primavera Resorts is a modern FIlipino-inspired resort that offers a unique getaway experience for barkadas and families who want to unwind, create new memories, and explore exciting activities all in one place.
Primavera Resorts wanted to upgrade the usual resort outing by introducing an exceptional vacation where bakasyonistas can enjoy a refreshing escape with a more exclusive experience as they create memories through unique recreational activities.
Emphasizing Primavera Resorts as a one-of-a-kind destination, we built a brand identity highlighting the unique experiences the resort offers — welcoming bakasyonistas to recharge, relax, and unwind in a lush modern paradise away from the busy city.
Refreshing getaways with elevated relaxation and adventure
As a relaxing getaway destination, Primavera Resorts offers solace to people who need a break from the daily hustle. Welcoming bakasyonistas to leave the city’s stress behind, we crafted an identity that encourages them to dive into new adventures and recharge with good vibes as they choose unique ways to unwind during their stay.