Fine Dining Restaurant Website Redesign
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Restaurant Landing Page Design to Increase Returning Users and to Create A Digital Identity Through Business Location Interior
This website landing page was designed for a classic fine dining restaurant. The design process was carried out after careful analysis of client requirements.
I created a landing page design focusing on the showcase of business location. The main objective of visual components according to requirements was to create a digital presence using restaurants intimate interior. The font and black and white color palette was used to create a classic yet a modern vibe throughout the website.
Requirement Gathering
This website landing page design is for a fine dining restaurant. According to client requirements the following key information were extracted before designing,
The website is for a single restaurant however the client wants to feature all locations of the restaurant brand within the landing page.
According to the business plan the client wants to make a mark in the community. Hence the branding of the business needs to be emphasized.
The strongpoint of the business is the "Cozy and Intimate" interior which needs to be visualized to the user.
The goal of the website is to,
Get reservation
Brand awareness
Increase returning customers
Visual Styles
Modern yet sophisticated
Embrace a light theme
Follow a font and color palette that aligns with branding.
Emphasize the visual elements of the business