WonderStay // Advertising

This case study concerns the design of a corporate identity for WonderStay, a brand that offers a micro-living service for cross-border commuters (and others) who are forced to travel between Italy and Switzerland every year because they cannot afford to stay where they work or study.The logo is the union of the letter W and the icon of the user happy to have found the solution they needed. �The corporate is enriched not only by a copious amount of icons but also by an intricate and well thought-out signage system that incorporates visual elements that distinguish the brand and the app.In addition, for the launch of the service, a teaser campaign was devised that captures the satisfaction of users who have used the service.The corporate is finally accompanied by merchandising products.#brand #designeverywhere #logobook #icographica #design #graphiste #branding #graphicdesign #app #logotype #brandidentity #logo #logodesinger #webdesign #illustrator #typism #lettering #graphicgradientgraphicgradient #adobe #photoshop #goodtype #sign #wayfinding #grafica #creativity #designinspiration https://www.behance.net/gallery/171580023/WonderStay-Branding