Ivy Clinic Brand Illustration Posters

What if we could help create a kinder world? People don't need to be better. They can just be. Ivy Clinic needed a rebrand to differentiate its IV drips in a market centered on chasing beauty.

More than skin-deep, we wanted to show that Korean innovation went beyond skin care. With IV formulas imported from leading Korean centers, we took cues from traditional patterns to create meaningful iconography and illustrations.