Case Study: BusyBee Productivity App - Mobile
Role: UX Researcher, UX Design, UI Design
What are we trying to solve?
Young adult professional remote workers lack a tailored and user-friendly productivity app that effectively addresses their specific needs. BusyBee aims to fill this gap by providing a cutting-edge productivity app designed for this tech-savvy demographic, enabling them to optimize their workflow and achieve their professional goals with ease.
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Objectives & Goals
BusyBee aims to optimize the workflow of its target audience, enabling them to effectively manage their to-do lists, stay organized, and accomplish their tasks efficiency.
This application should allow users to easily schedule their tasks by displaying the menus and features that are easy to follow. Users must be comfortable and feel at home by using the application.
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Design Approach:
I conducted research to identify the design requirements and user needs. Based on the research findings, I decided to incorporate AI features into the app to enhance its functionality and improve user experience.
Prototypes
I sketched some lo-fidelity prototypes first before proceeding to hi-fidelity prototypes. I wanted the app to be clean, easy to use.
Mobile Application
Our mobile app offers a similar experience to the desktop version, but with the added convenience of on-the-go accessibility. While the desktop version is conveniently accessed via a browser extension, the mobile app provides quick and direct access to all features and functionalities through a standalone app on your device. This ensures that you have seamless access to the app, wherever you are.
Future Updates
As the designer of BusyBee, I am excited about its potential for growth and innovation. Here are some future updates that will further enhance our simple yet powerful productivity tool:
Mobile widget for easy task creation while browsing other apps
Search feature for both mobile and desktop platforms
Automatic task cleanup to keep your to-do list organized and clutter-free
Collaboration page for seamless team task management
Watch integration for convenient task management on the go
These updates will allow us to continue improving and expanding BusyBee's functionality, making it an even more valuable tool for boosting productivity and achieving your goals.
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Takeaways
BusyBee is a productivity app that may seem simple on the surface, but behind the scenes, it's actually quite complex. To create a user-friendly experience, I dive into scenarios and user persona. By understanding our target audience, I develop branding, design, and an intuitive app screens with incorporation of AI technology. It's exciting to think about how BusyBee can help businesses grow by meeting user need