Uspeco

Uspeco is a freight forwarding company that underwent a comprehensive rebranding with Pontica. We aimed to give the company a fresh, modern look while still retaining its identity and values. The first step was to come up with a new name, and after careful consideration, we landed on "Uspeco".

We then designed a new logo that is both sleek and modern, featuring clean lines and bold typography. The color scheme was updated to incorporate the 2023 graphic design trend of blue and green, giving the brand a fresh and dynamic appearance.