Hiddenpart - Brand Guidelines
Introducing Hiddenpart - A modern brand guidelines and logo concept
Hiddenpart is a cutting-edge brand that brings together the mystery and allure of hidden spaces with a modern pixel aesthetic. The brand offers unique experiences and events in exclusive locations, where attendees can discover hidden gems and immerse themselves in a world of intrigue.
The branding identity extends beyond the logo to create a cohesive visual experience. The pixel art style is integrated into various design elements, such as patterns, backgrounds, and social media assets, to establish a strong and recognizable brand presence. The combination of pixel art and modern design elements creates a unique and captivating visual language that sets Hiddenpart apart from other event brands.
The logo concept for Hiddenpart embraces the pixel art style, capturing the essence of digital landscapes and hidden secrets. The logo features a stylized key icon formed by interconnected pixel squares. Each pixel square represents a piece of the puzzle, symbolizing the discovery of hidden parts and unlocking extraordinary experiences.
Typography, a bold and modern sans-serif font is used to spell out the brand name "Hiddenpart" The typography complements the pixel aesthetic, conveying a sense of sophistication and contemporary style.
Shoutout to Sayyid & Gunaldi for making animation in this project.
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