Prodiamco - Brand identity design

Prodiamco is a Colombian company dedicated to the manufacture of cutting discs among other tools related to metal. With more than 25 years in the market, the brand required a redesign that reflects the growth and current focus of the company.

Concept:

For the construction of the symbol of the brand, we started from three elements that represent the spirit of the company:

Functional origin: cutting discs, the essence of the business.

Attitude and vision: The eagle reflects the determination with which the company was born and defines the vision it pursues.

Aspiration and Quality: As manufacturers they have a wide portfolio of diamond cutting discs.