F1 Dutch Grand Prix | Instagram Augmented Reality Effect

After 21 years, the Formula 1 could again be driven on the circuit in Zandvoort, the Netherlands. LiveWall Group and myself was asked by the Dutch Grand Prix (collab: Heineken/CM/Radio 538/pon/Jumbo/VolkerWessels) to create a cool AR experience for celebration and promotion. This resulted in this epic effect in which you, as a fan, get the feeling that you are driving the new track yourself steering and accelerating by using your the head movements.

Curious? Try the effect here

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