E-Commerce Beauty App - UX/UI Case Study
GlowUp, an e-commerce beauty app for everyone
Objective
My goal was to create an e-commerce platform that helps everyone find products quickly and easily to match their particular needs. I chose to create a beauty app focused on holistic skincare practices for anyone and everyone.
Problem
Beauty is an ever-burgeoning industry, but where does someone just starting or stuck in their personal care journey begin? Complex and unintuitive navigation systems hinder users in traditional online stores. These people need a breath of fresh air with a sleek and dynamic experience, and a marketplace they can trust to be welcoming, accessible, and get them started.
Solution
GlowUp an e-commerce mobile beauty app focused on bridging the gap between people and products. We’re friendly, vivacious, and dedicated to making skincare more accessible for all.
Results
With GlowUp, users can...
• Have a seamless shopping experience online on any device.
• Flexible shopping & return policies so you can try the products you want with free returns and keep the products you need.
• Connect, share, and learn from other beauty enthusiasts. Share your routines, tips, and tricks with ease on our accessible platform.
• Access educational resources on skincare with complete transparency on what ingredients are and what they do without wild jargon or mumbo jumbo.
• Compare and contrast products, and see what we and our community have to say on how to get the best results.
Want to work together? Contact me pattyrodriguez130@gmail.com
Let's connect!