Upsurance: Business Insurance Marketplace

A web app tool allowing brokers and business insurance providers to access both customer needs and risk appetites, ensuring that the end user get the best possible insurance deals available.

Project Brief

The client engaged me to created a high-fidelity prototype for the MVP, including a new design system.

Role

Lead Product Designer

Methods

I attended weekly briefing sessions and aggregated user feedback and business requirements to guide the design of the new features. I provided strategic guidance and flows, and created the design system.

I produced various high and low-fidelity interactive prototypes to demonstrate and test ideas with users, and help developers with final implementation.

Deliverables

• Design system

• Competitor analysis

• User flows

• Wireframes

• Low- and high-fidelity prototypes

• Development handover

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