Wear Your Pink DSBN Campaign

February 23 is nationally recognized as Anti-Bullying Awareness Day. Initially, the District Board of Niagara printed basic pink t-shirts with a campaign logo. Stepping in as the Art Director, my vision was to shift the focus from the t-shirt to the cause. The campaign, still rooted in 'wearing your pink', encourages personal expressions of support, whether through a shirt or a bowtie. Now, students have the freedom to convey messages of inclusion, acceptance, and positivity in the BEST PINK way possible, allowing for diverse and creative expressions of anti-bullying solidarity.