BRANDING | LOGO DESIGN | PACKAGING - EL Powers

EL Powers is a start-up electric vehicle company with a vision of creating a clean environment for future generations. They are invested in creating electric vehicles and charging stations available around the globe. The client had a goal to create a modern brand that speaks to the modern generation and shifts the older generation to a newer age.

My contribution to the project was creating a brand identity that translates well in both digital and print mediums. I created multiple variations for their logo and landed on a monogram logo style using the initials of their brand name, EL Powers. Along with the logo design, I also created corporate stationery and brand guidelines. Since the company is a start-up, I wanted to assist the client as much as I could by creating their digital brochure and digital/print company profile. EL Powers is a confident brand working towards

Vaidehi Tholia
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