Hey, Nesir here 👋

I am a Senior Graphic Designer at Sweatcoin & Sweat Economy, focusing on designing the Social Media side of the Sweat Wallet.

In this case study, I will showcase my process for creating the key visual for The Sweat Wanderer premium reward using Midjourney and DALL-E 2. The winner of The Sweat Wanderer will have the opportunity to travel and witness the 7 Wonders of the World.

For the visual, wanted to show a person with a backpack looking at one of the wonders of the world. Designed the rough version of the idea in Photoshop and used that image on Midjourney's Describe function. The newly added Describe function analyzes the uploaded image and gives 4 prompts that could describe the image and recreate it on Midjourney.

The next action I took was to select one of the prompts and modify it so that the outcome I could use as a prize image.

After several iterations, selected one of the results and went further with edits as you will see from the image below. On Midjourney, when you re-generate one of the images, it gives you the option to tweak the keywords that have been used on the prompt.

We are almost there! I liked the overall composition but it still required some minor visual adjustments. The next step is DALL-E 2. Uploaded the image and cleaned up the untidiness of the visual using Eraser function of DALL-E 2.

The next and final step is to go into Photoshop and add some brand elements and typography. And we are done!

It is hard to determine what these AI tools will generate but if you trust the process and play around with every tool possible, eventually you can end up with a result like this.

And finally, if you are reading this before the 15th of May, 2023, then you are still not too late to join the reward and get a chance to become The Sweat Wanderer. 👀

Sweat Wallet is available on App Store and Google Play

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