Polune, Blockchain, pt.2

Polune specializes in providing individual blockchain solutions to businesses. The logo consists of digits representing the binary number system, which is the base of all computing systems and operations. Moreover, binary code is the foundational element of blockchain.

The abbreviated version of the logo consists of the letters UN, which translates as “one” or the number “00” — the starting point, the beginning, as business efficiency begins with the Polune.

On the outside, the logo has a nice rounded shape, which indicates that it is pleasant to communicate and deal with Polune, but inside it retains strict, right angles that point to Polune’s serious approach to work.

The hint of numbers is preserved when the logo is animated, in a static state the logo has a more “human” look, since Polune is a customer-oriented company.

https://www.behance.net/gallery/165044321/Polune-Identity-Design