Flat illustration for OZON fresh
Illustration for the creative contest "Art is closer with Ozon"
Task: It is necessary to draw a bright illustration in the style of Ozon Ballon. It is important that it includes the company colors, logo and Ozon fresh media. And the subject of the work should be fast delivery and fresh food.
Idea: In the illustration, I combined the flat style with the doodling technique, added shine, small shadows, small details and a pattern. The composition shows the process of food delivery. There are 3 main characters:
- A girl ordering delivery via phone. - The courier who has already arrived with the dish and products. - A chef who cooks new dishes.
There are various thematic objects around the characters, for the most part, these are products, ready meals, sweets. There are also clock figures hinting at the speed of delivery, branded merch, likes, symbols, lines and more. The colors are selected from the company's corporate palette.
The result is a dynamic, colorful picture, all the elements of which interact with each other.
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