Branding: Gauge Logo Design and Brand Identity Concept

Gauge is a predictive analytics tool for the manufacturing industry. It uses vibration analysis to predict when a machine is going to break, what is wrong with it, and how to fix it. This is some concept work for their rebrand. Using vibration wave as a base, we developed this logo mark. Exploring further, we played with a simple geometric brand application be sure to stand out in the manufacturing industry's heavy and cluttered space.

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