Information

About the Project

Email Marketing & customer relationship management software enables hotels to manage guest relationships at scale through profiling and marketing automation.

Scope

UX Research • Wireframes • User Flow • UI Design

Our Task

At the core of any good Hotel CRM lies guest profiles that are created from data in property management systems, reputation management software and other third party data sources like social media.

Our Solution

Hotel industry marketers use email marketing software to send personalized campaigns that drive material revenue for their properties without spamming their entire guest lists with generic offers. CRM software is mostly associated with email communications.

Summary

110 Hours Spent

Design Details

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