PR / adDRESS THE FUTURE / Cannes Lion Winner 2019

Axel W. Edelsvärd
Axel W. Edelsvärd
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    Award-winning Cannes Lion (the top prize in the Digital Craft) PR campaign for Carlings where we created virtual fashion in 2019. I was the account manager birthing the project and assisted in the campaign rollout.

    > Collection sold out in more than 30 countries

    > +10m USD in earned media

    > New revenue stream

    > Traffic record +56% over KPI

    Axel W. Edelsvärd
    Axel W. Edelsvärd Get in touch

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