Seven Summits Irish Whiskey (Logo)

Introducing the Logo for Seven Summits Irish Whiskey.

Part of one of the most exciting spirits packaging projects I worked on to date. It was created to celebrate the ascension of the seven Summits by Tom Cleary — the youngest mountaineer from Ireland who eventually will reach this record.

Lord willing I’ll post the full case study of the project next week. Once again, I used Schmaltzy by Herzberg Design Co. heavily for the branding. The font for the slogan is Tiller by Brian Brubaker. Animation by the great Jake Cannon.