Destination Muay Thai - Brand Identity

Destination Muay Thai is a Gym in Dundee, Scotland that I had the pleasure working with the Owner on building his gym's Brand Identity.

He wanted me to create the logo to represent "Journey" and his gym the place to be (The Destination) for people on their fitness and mental journey.

I represented this by having the "Destination" pin drop icon in the CENTRE of the D, I also used the works "muay thai" to represent the journey from 'T' to 'T' and show that connection between 2 Things.