Car Service Logo

The client needs a logo for their automotive service and modification company called "Dealer FI Service."

The client desires an elegant and simple logo that can be used across various media such as flyers, banners, stickers, and more.

After reviewing the client's brief, I have decided to create a combination logo consisting of a symbol and a wordmark.

The symbol of the logo is a simple sketch of a sports car, representing the top-tier and professional services provided by the company.

Below the symbol, I have added the wordmark to showcase the name of the company. I have chosen the "Ethnocentric Rg" font, as it is suitable for logos related to cars, racing, and more.

For colors, I have selected yellow and grey. Yellow conveys an energetic and lively impression, indicating that the cars serviced at this company will be healthier and faster. Grey gives a professional impression. I have provided two versions of the logo, one for light backgrounds and another for dark backgrounds.