Z BRO Trucking (Case Study)
Hey folks,
I had an opportunity to partner with Z BROTHERS, a leading trucking logistics company in Cleveland. I helped them with the re-brand, UI Design, Website design, and CMS implementation into WordPress.
The client
Z BROTHERS is an Ukrainian/Christian company that launched in 2005. Before the company grew into what it is now, the original owner, Roman Zakharchuk started his trucking career by driving a truck and trailer in 1999. With the issue of not knowing any English, he convinced his brother-in-law to obtain a CDL and drive as a team across state lines. They worked for a brief time together until they decided to part ways and purchase their own trucks to pursue their own career goals. In 2003, Roman's younger brother obtained his CDL license and he then followed in the footsteps of his brother. Realizing the potential that they could have in this business, they decided to work as a team to launch Z Brothers Trucking, from the 2 trucks they started with, the company today has now reached almost 50 trucks and is still growing. With their own trucks, they then realized the need for a local semi-truck repair shop in the area, so Roman decided to open up a shop that would later be named Truck City Parts & Service.
The challenge
Z BROTHERS they needed fresh eyes from outside their organization to ask the right questions and develop a new look that supports their expanded service offering. The company today has now reached almost 50 trucks and is still growing, so they contacted me at Designr to give them a new look into this new era in the trucking and logistic business.
The solution
We successfully developed the new Z BROTHERS visual identity, supported by a newly designed website. We built the website using WordPress CMS for ease of use and scalability.
Credits
Big thanks to Daniel Sushik from Designr for bringing this new project to my hands, for his trust and support during our collaboration.
What do you think? Feel free to share your thoughts in the comments!
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