translator's office rebranding
About rebranding
Rebranding project and brand consultancy created by me and Daria Knapik included:
brand & competition analysis including interviews
branding strategy
design (naming & visual identity)
brandbook & business cards design
social media management (posts, graphics & animations design)
Brand creative concept and big idea is based on word playing. The naming '39 liter' translates to '39 letters' – the number created by adding Polish and German special characters to the Latin alphabet.
Rebranding implementation
Rebranding came into life in October 2020 preceded by some teasing posts and simplistic animations on social media.
Social media
As a result of social media management there have been made two posts series: vocabulary learning and a guide to translating processes or documents, with occasional cultural curiosities posts as well.
