Mock-up

The logo design concept for DOUG - Dog Accessories features a minimalist half-dog illustration in a playful pose, with a clean and modern font for the wordmark logo "DOUG".

The half-dog represents the company's focus on dog accessories, while the playful pose adds a sense of fun and energy to the logo.

The color palette includes warm shades of brown, mustard yellow, and skin, which evoke feelings of comfort and coziness associated with dogs.

The use of the Bebas Kai font is bold and easy to read, conveying a sense of confidence and professionalism.

Overall, the logo design concept for DOUG - Dog Accessories is playful, warm, and inviting, creating a strong and memorable brand identity for the company.