Glean Visual ID & UI design

Glean's team reached out to us for help in establishing a visual identity that would position the company as a trailblazer in data visualization. We put in a great deal of effort to transform the client's idea into a web platform that was both scalable and polished, while also being innovative. The ultimate goal was to capture the attention and imagination of the target audience.

The client's request was to create a unique identity that stood out and was easily recognizable. We also needed to ensure that the brand identity design aligned with Glean's values, goals, and message and effectively communicated these to potential customers. Another challenge was appealing to a diverse audience that included both data experts and those less familiar with data management. Additionally, we had to make sure that the brand identity design was contemporary and relevant to current industry trends without becoming quickly outdated.

Throughout the design process, we took a strategic and thoughtful approach, based on a deep understanding of Glean's mission and target audience.

Enjoy!

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