Creative concept for the Exness advertising campaign
Hello, Dribbblers! I hasten to share with you a fresh advertising campaign project from Exness Group, an international award-winning broker. The project was interesting and exciting, beautiful and juicy renderings. Enjoy!
Challenge
The creative concept should represent these 4 values at once and be balanced without going to extremes: Technical Professionalism, Kindness, Reliability and Achievement of Results. Need to create a strong key visual and the following assets based on this key visual: CTA Banners, Social Media Banners, Print designs and so on ...
The idea and implementation
The idea is based on the legend of 5 elements, where 4 elements are Technical Professionalism, Kindness, Reliability and Achievement of Results. Fifth element is the totallty of all elements - Exness symbol!
Backstage and related materials
Put it all together and imagine - we get cool design shots, bright and colorful concepts for further improvisation!
Pavel Ivashkevich
Professional multidisciplinary designer with 15+ years in building Digital production and Brand positioning.
Feel free to reach me out by pvivashkevich@gmail.com