Website Redesign- IMDb
As a UI/UX Designer, I recently undertook a redesign project for the IMDb website and showcased it on Dribbble, a popular online platform for designers to share their work. Here is a report summarizing the redesign project:
Objective: The main objective of the IMDb website redesign was to improve the overall user experience by modernizing the design, simplifying the navigation, and making it more visually appealing. The goal was to create a clean, user-friendly, and responsive design that enhances the usability and engagement of the IMDb website for its millions of users.
Design Process:
Research: I started by conducting research to understand the pain points of the existing IMDb website and gather insights from users. This included reviewing user feedback, analyzing the existing design, and studying the design patterns of similar movie-related websites.
Information Architecture: Based on the research findings, I restructured the information architecture of the IMDb website to simplify the navigation and make it more intuitive for users to find movies, TV shows, and celebrity information. I focused on improving the discoverability of content and reducing the cognitive load on users.
Wireframing and Prototyping: I created wireframes and interactive prototypes using design tools like Sketch and InVision to visualize the new design concept. This helped in testing the usability of the proposed design and making iterations based on user feedback.
Visual Design: I designed the visual elements of the website, including the color palette, typography, iconography, and imagery, to create a modern and visually appealing look and feel. I ensured that the design was responsive and accessible across different devices and screen sizes.
Interaction Design: I added interactive elements, such as hover effects, animations, and transitions, to enhance the user experience and create a more engaging and enjoyable browsing experience for users.
Usability Testing: I conducted usability testing sessions with a group of target users to gather feedback on the redesigned IMDb website. Based on the feedback, I made further refinements to the design to address any usability issues and improve the overall user experience.
Conclusion:
The redesign project for the IMDb website on Dribbble was a successful effort to improve the user experience and visual appeal of the popular movie-related website. The redesign focused on simplifying the navigation, improving discoverability, and creating a modern and visually appealing design that enhances the usability and engagement of the website.