THAT Concept Store

Our original brand direction.

This was the original brand direction for THAT Concept Store. The brand was tailored to young fashionistas and had a bit of a cyber aesthetic . Upon a new brand direction and strategy, this original design direction is no longer inline.

The live site still has this look, go check it out... https://www.thatconceptstore.com/en-ae/

Definitely it has been fun journey 😀

Ui by: Vlad

UX by: Roman

UX by: Ollie

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