Google Search Innovation

We have been called to work with the Psyop team for a series of 3 episodes for 

Google Search Innovation: Lens, Misspelling and BERT.

This animation series help to understand in a simple way the complex work behind the Search function.  

Hup Studio was focused on the art direction, design and animation explorations.  The images, the shapes and the line are the visual components that work together with the Google branding (main colors and type).​​​​

This showcase explain the direction used throughout these films.

Check out the full project on Behance