Merza
I loved working on this passion project, Merza, a fictional brand that creates natural and eco-friendly soaps using earthly ingredients. Merza's vision was to promote a sustainable and eco-friendly lifestyle to its consumers through its luxury soaps. I approached this task with creating a brand design that reflected their values and showcased their high-end soaps.
To create a brand design that aligned with Merza's values, I began by developing a neutral color palette that captured the essence of natural ingredients. I had choses earthy tones that represents the natural ingredients used in Merza's soaps. Additionally, I focused on creating a luxury logo that showcased the premium quality of Merza's products. The logo was designed to be elegant and sophisticated, with a simple and clean (pun intended) design that conveyed the purity of Merza's ingredients.
The final brand design for Merza was a success, as it accurately reflected the brand's values and communicated the luxurious quality of Merza's products. The neutral color palette and elegant logo design shows the brand's eco-friendly and natural approach to soap-making.