Simplified logo version.

— After a few variations, I was set on the design of an ice cream cone with the addition of an Italian amphitheater that at the same time is a hand holding the cone, with an ice cream / the sun in the back.

Usually, I'm not a fan of more than two concepts or ideas in a single mark, but for the fully illustrated version of this one - I was pretty happy with how it turned out and how well it showcased the geographical spirit I was set on.

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