R8 | Fintech, Concept Case

R8 (RATE) is a concept case of online banking design and branding. We decided to step out of typical colors and forms that are usually associated with the banking industry, ensuring that the visuals are quite restrained, presentable, and elegant, while also being easy to navigate. The design is built on a reserved yet harmonic color palette, abstract shapes, photos, etc. At the same time, the work features a few gradients that can be a good match to 3D models — it makes design engaging and recognizable at the same time.