Dupamicaffeine® Rebrand 2023 | Un-Official
Dupamicaffeine
Dupamicaffeine is a YouTube channel owned by Nasser Al-Aqeel, a content creator born in 1993 in Riyadh, Saudi Arabia. He has a YouTube channel where he publishes content related to books. He also has a channel on Twitch, in which he publishes live broadcasts of electronic games.
The challenge
The challenge was to develop an association that included both the main brand (the channel for publishing content for books) and the other sub-brand (the channel for publishing content for games). The goal was to create a look that had a extroverted and flexible personality.
The solution
In order to create something that meets all the needs of both brands, I chose a flexible color structure according to each brand and logo derived from the main brand to maintain the identity and character of the original brand.
Client – Dupamicaffeine | Service – Rebrand | Location – KSA | Year – 2023 | Designed by – Ramo Creative™