Project Floaters Season 1 Jersey
Inherited the logo and wordmark from another designer. Which explains the huge contrasts w/ the rest of the jersey.
To aid in identification of the team on the water, focus was placed on the sides of the jersey, lats and shoulders as these are the areas that aren't covered by the PFD. As the paddlers go through their stroke, viewers from the shore will see flashes of green as the paddler rotates their back and extends their arm out for the catch:
http://projectfloaters.org/img/pfdb-ti-03.jpg
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