BLOX - Christmas Social Media Campaign
BLOX is one of the largest crypto broker platforms in The Netherlands and Belgium. The company has its own mobile app and website where customers can trade cryptocurrencies, stake certain coins, but also read crypto related news. The Dutch company has 600k+ users and more than 1M+ monthly readers on their news platform.
Our task was to create a social media campaign, which would lead to more followers and interaction with the account. We created the 'Twelve days of Christmas'-campaign where the followers and users of BLOX could win branded clothing, crypto related books or in-app credit. Because of this campaign, BLOX gained 175% new followers, had 2.000% more likes and 1.500% more comments compared to the period before.
Designed by Woollies Creative Agency.