SKO Merger Rebrand
Stoll Keenon Ogden is a 125 year old law firm with a presence across Kentucky and Indiana. At C2, we facilitated the communications part of the merger. This included the rebranding of both companies into one.
We began with a deep-dive brand audit for both firms across all media. We also developed a questionnaire that was given to employees of both firms. Those were compiled into a report and presented to the managing partners.
From there, we devised a new brand that combined the best parts of both identities.
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