Full Branding Service // Quit Skating Co.

This is a fictitious skate brand I created called Quit Skating Co. I have always wanted to make skate decks as soon as I got my first one, so I set out to put some new and existing designs onto skate deck mockups, and Quit Skating Co. was born. Quit Skating is ironic for a brand name, the opposite of "Just Do It," which fits the gritty, clever aesthetic I've been fond of since I was a kid.

I kept the word mark simple, so I could do a ton of renditions of the name in different ways, and I also added some illustrations I've done previously that I didn't know where to put. All decks and shirts have been designed by me.

Designing for a Skate brand really let me dive into different color schemes, styles, and layouts that I haven't been able to work with in a while.