Website UI / UX Design for InfiniteX
The Website Design & Development Phase:
With the brand identity established, we moved on to the web design phase. Our approach for the website design was to ensure that it was not only visually appealing but also user-friendly, responsive, and aligned with the visual identity and strategy insights that we created. Along with Unick Agency, we applied best practices in UX/UI design, taking into consideration the user's journey through the site, and ensuring a seamless experience from start to finish.
The design phase:
With the wireframes approved and in place, it's time to bring the website to life with design. This phase involves dressing up the basic layout and structure with visual elements such as color, typography, images, and graphics to create a cohesive, appealing, and on-brand look and feel. It's important to consider the target audience, brand guidelines, and user experience while adding the design elements to ensure the website is not only attractive but also functional and user-friendly. The end result of this phase should be a website that effectively communicates the brand message and provides a great user experience.
Building the wireframes:
Building wireframes is crucial in the website design process. It allows us to visually plan and organize website content, layout, and functionality before starting the actual design. Wireframes also help identify potential issues, ensuring a seamless user experience and making any necessary adjustments before the final design.
Period:
2019-2020
Services:
Brand Strategy Development
Brand Identity Design
Stationery Design
UI/UX Web Design
Art Direction
Deliverables:
Brand Strategy & Positioning
Brand Identity
Stationery Materials Design
Website Design & Development
Credits:
Client - InfiniteX
Nikolay Petkov & Nikola Uzunov - Discovery & Brand Strategy
Tsvetan Mitev - Brand Identity Designer
Nikola Uzunov (UNICK Co.) - Website UI / UX Design
Oblik Studio - Website Development
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