Aetos Tyres Brand Identity

Scope of work:

Brand Strategy/Brand Identity Design

About the Brand:

Aetós Tyres is a car tyre production company. They aim at producing tyres for modern cars. They also want to enter the market with the mindset of selling durable, reliable and high performance tyres.

The name Aetós is a Greek word meaning eagle.

Objective:

To create a cohesive brand that focuses on the core values of the brand yet keeping the logo minimal so that it can stand the test of time​​​​​​​

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