Spearpoint Logo

This was designed for a SaaS analytics product. The client helps Native American health service businesses to "understand the story that their data is telling."

The < shape of the logo is not only spearpoint-shaped but indicates an amplification of the data and an eye makes up part of the design showing how they are making the invisible visible by helping their clients see where they can improve.

The SaaS dashboard is their tool to make that data visible.