"Find My Engineer" Landing Page for EngineEars

EngineEars needed a refresh of their Find My Engineer landing page and the subsequent pages within the experience. The goal was to increase engagement by designing a more compelling landing page. Our hypothesis was based on the assumption that users would understand the value that this feature holds, and engage with it more, if it is more visually mature than the existing design.

The initial page design was averaging a 70% conversion rate from upload to results.

The redesign shown above increased conversion by 16%. Success!