Dash of Danielle's Logo Design & Brand Identity

We designed a fun and approachable brand identity for Dash of Danielle, a personal blog sharing plant-based, healthy, and delicious recipes.

Danielle Norwitz, founder of the blog, has always been passionate about living a healthy lifestyle. However, it wasn’t until 2019 that she integrated a plant-based diet into her routine and started sharing her recipes on Instagram. Since then, she’s amassed quite the following—Danielle’s gained 14K followers with her unique content and playful messaging—and she’s just getting started!

Dash of Danielle’s new brand carefully balances a professional feel that will attract more sponsorships and a lightheartedness that conveys Danielle’s easy-going, sarcastic, and fun personality.

Follow Danielle’s journey and recipes on her Instagram!

Scope

Brand Strategy, Brand Identity, Social Media Icons, Custom Illustration