Flagman

Over time, the company has expanded its product range to 400 items, which has led to some disorganization in the brand portfolio - different SKUs had different brand colors and designs. A study confirmed this problem, and it was decided to unify the design of all products into one style. A consumer survey also showed that the main type of product sold often ends up in the shadow area of the shelf, making it less visible. Therefore, white was chosen as the new main background color, with blue and light blue as additional colors to add freshness.