Planet Sweets

A planet of sweets is a startup company dealing with production of sweets; particularly, carmel and lollipop. Working on the company's identity, I tried to move away from stereotypes.

The logo of the company represents a stylized planet with carmel wavy lines. Texture was created in a way that it can be used individually in the name of the brand as well as in the logo. By doing that, dynamic identity for a sweet company was created. The logo can be used either in static or dynamic version. A created texture also has a dynamic form. I was faced the task to create monochrome and minimalistic style with vivid emphasis.