HANATABA - Flower Shop Visual Identity

This is a visual identity that I made for my imaginary flower shop brand. Its name - Hanataba (花束) - which literally means "flower bouquet" in Japanese, is the inspiration for me to create its key concept. For this imaginary flower shop, I want it to have a soft and refreshing image, as well as to convey its message "Delivering your emotions."

Thanks for viewing and hope you enjoy it!