Polestar 2 Landing Page – Polestar.com

Finally got around to posting the Hero for the Polestar 2 Landing Page from back in 2019.

Made with the great team at code d’azur / Polestar.

Check out the full project on Behance.

Polestar’s ambition of leading the automotive industry by example led them to choose code d’azur as their global digital partner. Together with the team at code, I took on the challenge to establish the foundation of Polestar.com – the digital platform for the luxury EV company.

As the first designer on code’s dedicated team back in 2019, I initiated the digital art direction and laid the foundation for Polestar’s design system. With a focus on scalability to support for the imminent growth of both the team and the brand.

Client: Polestar

Year: 2019 – 2020

Agency: code d’azur

My Role: Digital Designer & Art Director

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All Works Copyright © 2023 Lucas Berghoef

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Lucas Berghoef
— Art Director & Multidisciplinary Designer
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