Tune in to Shahrzad for your dose of fresh thoughts

Shahrzad is an online podcast platform targeting millennials with the best shows and personalized offers to play, carefully curated playlists to dig deeper into a topic, an active community to share the aural experiences with, and much more to do.

The main task was to update the brand's visual identity to a more modern, youthful, and accessible's one. In addition to the logo sign and logo mark, I made fonts, visual assets, palettes, and patterns.

The logo itself has a lot of hidden metaphors; A gradually completed moon that refers to the story of Shahrzad, the storyteller, who was able to make progressively lots of positive changes during the "One Thousand and One Nights."

When it comes to digital products, it's helpful to have a logo that is as concise, descriptive, and memorable as possible and used as a favicon and app icon too.

Thanks for your valuable time! L for 💜

You can check the Shahrzad UX/UI application redesign case study on Behance.