The Roaming Dough Brand Guidelines

Case Study - https://medium.com/p/35261db84513

I shouldn't have a favourite part of the project but if I did, it would definitely be the brand guidelines! I had so much fun pulling together the new colour palette, font, icons and creating patterns, posters and social media graphics.

I tried to give Suzanne rules and hint towards how to use the brand on social media. I spent a lot of time looking at the colour combinations and advising which ones to use, at what font sizes and which to avoid!

These are the full brand guidelines: